In recent years, the development of mobile phones and their use has changed the way businesses do business and purchase online. This makes having a mobile-friendly B2B Website important for your business to remain competitive and grow in the increasingly digitalized market. In this blog, you will read the most important reasons why a mobile-friendly B2B Website is important.
More and more companies are making purchases using their mobile devices
According to Square’s 2021 State of the Merchant Report (McKinsey Company, 2021), 44% of businesses regularly use their mobile phones to make online purchases. Another study conducted by Vanson Bourne on behalf of SAP found that 80% of businesses use a mobile device to quickly gather information and make purchases later. This means dataset that if your B2B website is not optimized for mobile devices, you are missing out on a large portion of your potential customers. It is therefore important that your B2B website has a mobile-friendly design to ensure that customers can easily visit and search your B2B website on their mobile devices.
Improved user experience of your B2B Website
A mobile-friendly B2B website offers customers an improved user experience. Mobile-friendly B2B websites adapt to the size of the device they are used on so that customers can easily navigate and find information without having to zoom in or scroll. This provides a better experience and can contribute to a higher conversion rate.
Improved online visibility of your B2B website
Mobile-friendly B2B websites also have the potential to be more visible online and achieve higher rankings in search engines. Google has indicated that mobile-friendly B2B websites have a higher priority in search results, meaning that they will appear higher in search results than B2B websites that are not mobile-friendly. This can lead to more traffic to your B2B website and ultimately to more sales.
Better customer relations through a mobile-friendly B2B website
A mobile-friendly B2B website can also contribute to sampath vanimisetti senior engineering manager, vehicle performance & integration better customer relationships. If customers can easily visit and use your B2B website on their mobile devices, it can give your customers a sense of convenience and accessibility. This can contribute to a positive customer experience which can lead to repeat purchases and long-term relationships with your customers.
In short, a mobile-friendly B2B website is of alb directory great importance for companies that want to remain competitive and grow in the market. , better online visibility and better customer relations. If your B2B website is not yet mobile-friendly, it is important to address this as soon as possible to continue to meet the needs of your customers.
Are you ready to take the next step towards online success?
Our Sigma Solutions experts are ready to answer all your questions about setting up a mobile-friendly B2B Website and help you take the next step towards online success. Contact us for a free consultation.