What does your audience respond to most? Under what circumstances are there more conversions? Pictures, videos, text? Use this valuable information to guide your SEO efforts. Scenario Three: Brand Exposure Brand Exposure Now let’s look at the side effects of Google Ads on organic targeting. Likewise, paying Google won’t help […]
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This way search engines know whether the best answer is text, a map, a video, an image, or something else. But how do you map search intent? Start simply: Think about your personas: What is their intent when they enter a keyword? What kind of content does she want in […]
It’s important to remember here that Google is still a robot. He cannot interpret its contents in the same way humans can (although he is evolving more what each of your and more). So your company needs to help Google. The basic principle of doing this is to define keywords. […]
Care about your product. But they are potential customers. They have a pain point that your product can solve. So how do you attract this group? Make content oriented toward pain rather than solutions. In other words, how will this investment work? Your company will produce content that focuses on […]
Real itorial content available to brands to share suggestions and advice. Available in 3 formats: places. Products and posts that allow brands to create product guides;Shopping from creators. Which allows creators approv by the brand. Such as influencers or celebrities. To tag the products present in the company’s shop. Directly […]
But what is most striking is that. Again according to data collect by squarelovin. 42% of users use social mia to search for products to purchase. Not just entertainment or information: social networks represent the means to search and find what we like and purchase it with a few quick […]
Personal and well-written note and with beautiful packaging can lead to unexpect results.Offer an incentive. A discount or an unexpect gift : this is overdelivering. Which in its most modern meaning consists of providing the customer. Before any review. With something extra that they don’t expect. Pamper the customer with […]
What is better to choose between website and app . A thousand doubts assain a customer when he has to choose between website and app. It’s time to dissolve them by analyzing goal-nating pros and cons. You have a company, or a project, and you want to present your idea […]
5 tips to work (well) in the summer July and August in the agency: it is not easy to maintain concentration in the office. Here are some techniques to be productive despite the heat. When the sun beats hard and the luckier are on vacation, the last thing you would […]
The future of communication? Those who decide to focus on video to communicate on the web, know very well the enormous potential of this tool. And it moves in the right direction. Video marketing is one of the most effective content marketing techniques. As well as being a growing trend, […]