It didn’t matter if the contestant wasn’t a great artist. As long as he was seen more by the public, the contestant received more overall votes. Like Eurovision voters, customers also prefer something they see more often. And the more they like something, the more likely they are to buy it. For this reason. The…
Top of mind refers to the ability of a brand to stick in the consumer’s mind so much that it is the first brand they think of when referring to a certain class of products. Aaker’s pyramid represents the tool par excellence for measuring the Brand Awareness of a brand . The name comes from…
What is the first brand that comes to mind? What if I tell you “cell phone”? You probably immediately thought of a particular brand, without having to think about it too much. The reason is that these brands have become Top of Mind: they are so present in the consumer’s mind that. They become the…
How to become a Social Media Manager Courses for specific Social Media Managers The first thing I would like to recommend to you. Therefore, if you want to work as a Social Media Manager is to train yourself in the right way, the ideal would be to acquire T-shaped training, as I explain on the…
By analyzing this data, you can identify which types of content work best and which generate the most interactions. This allows you to adapt your social media marketing strategy to get better results over time. Required skills : – Technical skills : ability to use tools for monitoring and analyzing results on social media.. Creation…
Once company profiles have been created, it is essential to optimize them to maximize visibility and interaction. This phase includes: – Choosing your name and profile photo. Creating an effective biography .Other optimizations that vary based on the platform chosen and which concern the organization of the profile which becomes the container of the posts.…
Communication skills : ability to communicate effectively with customers and colleagues. Content creation and management Content creation and management is a fundamental activity for any Social Media Manager. Who wants to help companies achieve their business goals. Content is the means through which Social Media Managers help companies connect with their audience and convey their…
In other words, social media is the digital voice of a company or business, an open window on the world that allows you to reach a large audience in a direct and effective way. meme social media manager Skills needed to become a Social Media Manager Understanding what a Social Media Manager. Courses for specific…
Definition of the role of a Social Media Manager. The Social Media Manager is the one who has the task of managing, managing and growing a company’s online presence through. Field experience social platforms. Its main goal is to maximize the value that social media presence. Therefore, brings to business success. Measured in terms of…
The Social Media Manager is a profession like a lawyer or a doctor. What do you expect from a doctor? You expect me to solve a problem related to your health. What do you expect from a Social Media Manager? You expect me to solve a problem related to your social channels. Let’s take an…
The first thing every Social Media really does Manager should take care of is making their customers or prospects understand the value of their work . Maybe you are smiling now because you have already started working as a freelance Social Media Manager for startups or small companies and you seem to encounter a certain…
Don’t worry about giving too much and for free through your blog. Because if you manage to write useful articles to your audience, they will in turn reward you by choosing your products or services. Here are the steps that I recommend you follow to write effective articles capable of winning the battle for gaining…
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