Marketing orientation is focusing on marketing. Confusing concepts should not be surprising also because in practice the effects of both strategies can be very similar. Market orientation, but also marketing orientation, require market research, product development, proposing marketing aime at customers, etc. Market orientation in online marketing Given that market […]
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Use attractive graphics and videos to attract customers’ attention and encourage them to interact. TUse hashtags. BUse hashtags to increase your brand visibility and reach new audiences. VUse advanc features. Leverage advanc features like polls, quizzes and questions to increase customer engagement. RUse clear CTA buttons. NUse clear CTA buttons […]
In the 1950s, when almost no company was yet using sophisticate marketing strategies, Toyota Motor Company implemente a multi-stage process that include Ishikawa diagram, Pull Kanban system and many other elements. Over time, lean management evolve from it, and later also agile marketing as we know it today. However, this […]
You don’t even nee to reach most of them! All thanks to a research sample that will be representative of the whole. For this to happen, of course, you nee to choose it correctly. These may be random people – such selection is also one of the sampling methods. Read […]
Lastly, promoting integration with easily accessible collaboration tools. The company offers comprehensive solutions that cover the entire spectrum of corporate communications. The goal here is a commitment to improving collaboration and employee productivity. IT department before downloading and installing their own solutions. Can Easily Fail Individualistic Thinking The focus here […]
They want to know how, when and where to use the various tools. With a company-wide digital communication policy, you have better control over the usage and privacy of your different communication channels. How to create a digital communication policy for your company In general, guidelines for digital communication are […]
Creating a unique hashtag is also a good way to monitor what content your fans post. If the hashtag is interesting and relat thematically to the brand or its campaign, then the company has a chance to effectively steer the conversation in a direction that is beneficial for it. However, […]