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25. Use Perfect Popups on Your Ecommerce Site with Hello Bar
Popups can help you generate more leads, conversions and increase your e-commerce sales for your marketing campaign. Hello Bar can help you, as We have already explained.
Try different types of popups to ensure you’re getting the advertising data most out of Hello Bar. For example, an alert might work better than a page capture.
26. Consider Paid Social Media Ads for Your Ecommerce Marketing Strategy
Sure, it sucks to spend money on advertising, but it can also produce an excellent ROI. Facebook and Instagram are two of the most popular advertising social networks.
Start low, then increase your spend based on the channel results. R Remember to narrow your target audience as much as possible.
27. Consider PPC Search Engine Ads
PPC search engine ads can work just as well. Now you can even advertise on Gmail if you want to get into people’s inboxes without email marketing.
28. Consider influencer marketing on social media
Influencers don’t have to be expensive. Unless you want Kim Kardashian to endorse your product, you can find niche influencers who charge a reasonable fee. You can also use an influencer marketing platform to identify and connect with influencers who are a great fit for your brand.
Some will even promote your product for free if they like it. Consider sending free samples to influencers in your niche.
29. Use retargeting ads! They are very powerful!
A retargeting ad uses a pixel on your website that tells the ad network that a user has visited your site. The ad network then sends that user to an ad for your product.
Facebook retargeting ads are compelling. Because it has a large It enables you to be available to your customers audience, Facebook can put your brand in front of a huge number of people. Plus, you can narrow your audience significantly, so you spend less money.
30. Run contests to engage your followers and also promote your e-commerce products
Contests can work just as well as giveaways. Ask people to submit user-generated content to your social channels or via email to enter. You’ll post your favorites and send them freebies for entering.
Keep in mind that there are guidelines to follow when running contests, so be sure to check with the platform and consider the regulations of the countries your contestants live in. If you’re more comfortable with giveaways, which have far fewer rules, this may be the right fit for you.
31. Consistently A/B test your CTAs and popups
the right messages at the right time. For example, create two exit intent popups with a different CTA . You want to automatically show them to equal parts of your audience.
Consistently running A/B tests gives you data you alb directory can use to inform the rest of your ecommerce marketing campaign.
In other words, after you find a “winner” for your exit intent test, run another test with that exit intent against another. This time, test the headline or body copy.