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In this article, we’ll delve into the details of Rock Content’s internal marketing operations and show you how we create content at scale by blending SEO content, brand journalism, and both in-house and outsourced content. Our Content Team Structur When searching for information online, you usually have two options: Search for a keyword and find…
Freelancing can be a fantastic career, but getting started might take some time. Here are some freelance writing tips to improve your content creation process and find gigs. 1. Perfect Your Portfolio When considering future careers, many people are thinking about freelancing. After all, freelance copywriting and content writing can Ws Database be extremely lucrative.…
If you’re currently in marketing and plan to stay in the field moving forward, you may want to become a head of marketing someday. But what does a head of marketing do, and what knowledge do you need to perform this job well. What Are the Responsibilities of the Head of Marketing As the person…
No matter what your area of operation is, if you want to stand out on the web, you’ll eventually need to scale up your content production, either to meet growing demand or due to competition pressure. What Is Scalable Content Production Scaling your content production goes beyond increasing the number of posts. It’s about better…
Using performance indicators is essential to keep your marketing strategy evolving. Here are the 14 main Digital Marketing Metrics to measure your success. 1. Total Website Visits In order to establish your presence on the Internet, it is essential to have a website. Besides centralizing the most relevant information about your business, you can use…
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Use attractive graphics and videos to attract customers’ attention and encourage them to interact. TUse hashtags. BUse hashtags to increase your brand visibility and reach new audiences. VUse advanc features. Leverage advanc features like polls, quizzes and questions to increase customer engagement. RUse clear CTA buttons. NUse clear CTA buttons to encourage customers to take…
In the 1950s, when almost no company was yet using sophisticate marketing strategies, Toyota Motor Company implemente a multi-stage process that include Ishikawa diagram, Pull Kanban system and many other elements. Over time, lean management evolve from it, and later also agile marketing as we know it today. However, this concept began to gain the…
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Creating a unique hashtag is also a good way to monitor what content your fans post. If the hashtag is interesting and relat thematically to the brand or its campaign, then the company has a chance to effectively steer the conversation in a direction that is beneficial for it. However, this requires a lot of…
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